
One of the first questions many aspiring entrepreneurs ask is: how much does it cost to start a business? The truth is, the answer varies. A small online store can cost only a few thousand dollars to launch, while a café or retail shopfront could require well over $100,000 in startup expenses before you open the doors.
This guide will help you understand the typical start-up costs involved in an Australian business, how to prepare a realistic startup budget and highlight expenses many new owners forget to include.
Understanding Business Costs
When you start a business, you’ll face two broad types of business expenses:
- Startup costs: The initial capital you need to get your idea off the ground.
- Ongoing costs: The monthly or annual running costs required to keep your business operating.
By breaking these down, you can build a clearer picture of your business cost structure and avoid surprises later. One often-forgotten category here is your digital presence. Registering a professional domain name, setting up email hosting, and choosing reliable web hosting may seem small compared to rent or equipment, but they’re essential for credibility and growth.
Common Start-Up Costs in Australia
Your business startup costs will depend on your industry, but some common start-up costs include:
- Registration fees: Registering an ABN is free, but company registration with ASIC currently costs $611. A business name registration through ASIC costs $45 for one year or $104 for three years (note that these prices may increase in the future).
- Insurance: Public liability insurance, professional indemnity, or product liability, depending on your business. Costs vary, but budget for at least a few hundred dollars a year.
- Legal and accounting advice: Setting up contracts, structuring your business, and meeting tax requirements.
- Marketing and branding: Logo design, signage, and initial promotions.
- Domain name, website, and hosting: Your domain is your online identity, web hosting ensures your site is always accessible, and email hosting provides a professional email address (for example, you@yourbusiness.com.au).
- Supplies and equipment: Laptops, tools, machinery, fit-out, or vehicles.
- Inventory: Stock for a retail store or raw materials for production.
Supplies and Equipment
Your supplies and equipment will be one of the biggest capital costs when starting. For example:
- A café might need coffee machines, fridges, ovens, and tables.
- A tradie might need a ute, tools, and safety gear.
- An online business might only need a good computer, software, and critically, domain names, web hosting, and email hosting to establish a professional and trustworthy online presence.
Business Expenses You Shouldn’t Overlook
Many entrepreneurs forget about overlooked costs that can eat into their budget:
- Licences and permits: Required for specific industries such as food and construction.
- Software subscriptions: Accounting, management, or marketing tools.
- Payroll obligations: Superannuation, leave, and PAYG tax if you employ staff.
- Utilities: Electricity, water, phone, and internet.
- Digital essentials: Your domain name, web hosting, and email hosting. These are relatively low startup expenses, but they’re critical for customers to find, contact, and trust you.
- Delivery and freight: Especially for eCommerce businesses with physical inventory.
When preparing your startup budget, always allow for these expenses; they’re easy to overlook but essential to include.
Calculating Your Startup Budget
The easiest way to plan is to create a business plan that includes a full startup budget. Break your business expenses into categories:
- Capital costs: One-off purchases like a shop fit-out, vehicles, or equipment.
- Startup costs: Registration fees, insurance, marketing, and digital essentials (domain, email hosting, web hosting).
- Ongoing costs: Rent, wages, stock, hosting renewals, utilities, and software subscriptions.
- Running costs: Daily or monthly expenses such as supplies or delivery.
You can create a spreadsheet or use the calculators available on ato.gov.au.
Funding Your Business
If your savings don’t cover the initial costs, you may need to explore loans, investors, or government grants. Banks will often require a detailed business plan, with clear sales forecasts and expected revenue, before approving finance.
Be realistic. New entrepreneurs often underestimate profit and startup expenses. Remember to include smaller but vital startup costs like your domain, email hosting, and web hosting. They may seem minor, but they are fundamental to how customers discover and interact with your brand.
Taxes and Ongoing Costs
Beyond startup costs, remember that taxes and compliance will affect your cash flow. In Australia:
- GST is required if your turnover exceeds $75,000 per year.
- PAYG withholding applies if you have employees.
- Income tax will apply to your business profit.
Ongoing business expenses such as rent, wages, marketing, insurance, web hosting, and email hosting should also be factored into your budget. A solid forecast helps you plan for sales dips and unexpected expenses.
How Much Does It Cost to Start a Business in Australia?
So, how much does it really cost? For a small home-based startup, your business startup costs might be under $5,000. For a service-based small business, expect around $10,000 to $20,000. For a retail shop or café, startup expenses can easily exceed $50,000 to $100,000, depending on fit-out, location, supplies, and equipment.
The key is to understand your business cost structure, plan for potentially overlooked costs, and prepare a clear startup budget that matches your goals. And remember, your digital presence, including domain names, email hosting, and web hosting, is not an optional cost but a fundamental one in this day and age.
Don’t Overlook Domains, Email Hosting, and Web Hosting
Your online presence is often the first place customers will go to learn about your products or services. That means securing a professional domain name, setting up email hosting, and running your website on reliable web hosting are all critical investments.
Without these, even the best marketing will be ineffective because customers will not find you and question your professionalism. Slow or unreliable hosting can also hurt your search engine rankings and reduce your return on investment. That’s why domains, email hosting, and web hosting should always be included in your business startup costs.
VentraIP is 100% Australian-owned and offers affordable domain registration, secure email hosting, and fast, reliable web hosting. It gives your small business the foundation it needs to grow online. With local support and hosting built for performance, VentraIP ensures your digital presence is working for you, not against you.


